Helping brands feel at home.
Anywhere.
We’re the global localisation and creative production agency
that matches your passion for your brand.
Spectra ?
We’re called Spectra (the plural of ‘spectrum’), because we help clients from across the entire spectrum of industries, and deliver campaigns across the entire spectrum of languages and media channels.
ROI of your brand
A one-stop localisation and creative production shop
Our services start once you’ve decided on your big idea. We can take that big idea, and extend existing key assets into whatever touchpoints or media you desire. We can make sure every communication resonates with local audiences around the world. And we can deliver each execution in the format the media owner demands.
Sometimes, our model is called ‘production decoupling’ (from either internal teams or big agencies). We simply call it centralising. And by focusing all this activity in one place, we deliver value for money advertising and marketing. In fact, we can save you at least 40% compared to other agencies.
A specialist localisation and creative production provider
We’re a tight-knit, hardworking team of experts. From our CEO down, our passion for brands fuels our drive to deliver genuine value for our clients. And as well as our retained staff, we carefully assess any associates or freelancers before we give them the opportunity to shine.
Together, we put our considerable efforts purely into our localisation, creative production and asset delivery services. There’s no cross-selling of creative. No conversations about buying media for you. This is all we do.
for our clients
How do we differentiate ourselves from our competitors?
| Benefits for you | Local ad agencies | Western European competitors | Spectra |
|---|---|---|---|
Save money from day one
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Resonate locally
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Drive consistency
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Leverage economies of scale
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Receive better management information
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Adapting assets
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Tighten security
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Greater transparency
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Simplify your brand management with one central localisation hub
We take your original idea, localise it, and produce it across global markets. And aside from saving you money, time and energy; our centralised localisation and creative production hub will give your idea maximum impact – tailored to each individual culture, language, and media.
Spectra Agency has become a part of Dentsu Creative. We will continue to provide all our services under the Content Symphony CEE.
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