For one of the world's leading B2B suppliers of industrial paints and coatings, Spectra coordinates media plans for CEE, Russia, Turkey, and Africa. Spectra also provides media services and ad redesign including online and offline production, copy transcreation and print.
Copy transcreation, creative production and media delivery of Hempafire Pro 315 press ads from EN to DE, BX, IT, ES, PL, TR, DK, NO, SE and PT, including preparation and copy transcreation of case studies.
Copy transcreation, creative production and media delivery of various offline B2B materials from English to Swedish and Dutch.
Origination of global English master HTML, GIF and static banners based on existing assets and copy for Protective and Industry segments. Subsequent copy transcreation and media delivery for Germany.
Redesign and update of the Hempel Africa Distributors Directory brochure in English and subsequent copy transcreation to French including printing and shipment to Hempel distributors.